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For Online Sellers

Product Photo Background Remover

A clean background can help product photos look more consistent across a storefront. Drop your photo here to remove the original background for Shopify, Amazon, eBay, or Etsy listings. You can upload product photos such as jewelry, apparel, electronics, or food packaging; inspect reflective, transparent, and fine-detail edges before publishing. Processing time varies with the image, selected model, provider load, and network. The download format is PNG. To keep a transparent background, leave the background transparent rather than selecting an opaque background color. The Product preset creates a pure-white canvas; review the current marketplace policy and the complete image before publishing.

or drag and drop here

Supports PNG, JPG, WEBP and other common formats

Real preset results

Each result below is the untouched PNG returned by the current preset on our recorded staging runtime. Generated demo inputs are disclosed, and difficult results stay visible.

Matte sneaker

Representative result
Generated unbranded green sneaker on a casual tabletop before processing
Before
Green sneaker centered on a pure-white square after the Product preset
After

An unbranded matte sneaker provides a clear product boundary and visible sole details.

Generated fictional product photograph created specifically for this demo; not a customer image.

Canvas tote

Representative result
Generated unbranded rust canvas tote in a home setting before processing
Before
Rust canvas tote centered on a pure-white square after the Product preset
After

Handles and fabric edges test a common seller photo without using a real brand.

Generated fictional product photograph created specifically for this demo; not a customer image.

Glazed ceramic mug

Representative result
Generated unbranded cobalt mug on a kitchen counter before processing
Before
Cobalt mug centered on a pure-white square after the Product preset
After

A colored glazed mug checks a curved handle, specular highlight, and interior opening.

Generated fictional product photograph created specifically for this demo; not a customer image.

Clear glass bottle

Mixed result — review the limitation
Generated clear unbranded glass bottle in a reflective setting before processing
Before
Clear glass bottle on pure white with disclosed transparency limitations after the Product preset
After

The silhouette is retained, but transparent glass and reflections blend partly into white; the staging output is shown without repair.

Generated fictional product photograph created specifically for this demo; not a customer image.

How to remove the background from a product photo

  1. 1

    Upload the product photo

    Drag and drop a JPG, PNG, or WEBP file up to 25 MB. For best results use a sharp, well-lit photo with a single product in frame and visible separation from the background.

  2. 2

    Let the AI detect the subject

    The model attempts to separate the subject from the background. Inspect reflective metal, low-contrast edges, jewelry chains, fabric weave, and transparent packaging in the preview.

  3. 3

    Review the live preview

    Drag the compare slider to inspect edges. Select a compatible explicit model before enabling Alpha Matting. The Portrait preset already selects birefnet-portrait and enables the current 240/10/10 settings.

  4. 4

    Download the PNG

    Save the PNG for use in your listing. To keep a transparent background, leave the background transparent rather than selecting an opaque background color. Choose #ffffff for a pure-white background. The Product preset also uses a centered 2000 × 2000 square canvas with a 10% target margin.

Built for

Shopify product main shots

Replace cluttered desk shots with a clean transparent or pure-white backdrop in one click — no Lightroom, no batch editing.

Amazon main image (MAIN)

The Product preset creates a pure-white canvas; review the current marketplace policy and the complete image before publishing. Choose #ffffff for a pure-white background. The Product preset also uses a centered 2000 × 2000 square canvas with a 10% target margin.

eBay and Etsy listings

Give handmade items and resale goods a consistent look across every listing — buyers trust storefronts that look professional.

Ads and social promos

Drop the cutout onto a brand-coloured backdrop for Instagram, TikTok, and paid ads. Same photo, ten different campaigns.

Pro tips

Shoot against a contrasting background

Dark items against a light surface (or vice versa) make the AI's job easier. Avoid same-tone backdrops where the product visually blends in.

Choose a compatible model before Alpha Matting

Select a compatible explicit model before enabling Alpha Matting. The Portrait preset already selects birefnet-portrait and enables the current 240/10/10 settings.

Use a pure-white backdrop for Amazon

Choose #ffffff for a pure-white background. The Product preset also uses a centered 2000 × 2000 square canvas with a 10% target margin. The Product preset creates a pure-white canvas; review the current marketplace policy and the complete image before publishing.

Keep a consistent listing workflow

This page currently processes one image at a time. Review each result before using it in a listing.

Skip the shadow on flat lays

Background removal may also remove or alter a flat-lay shadow. Inspect the preview; if needed, add a replacement shadow in an external editor after download.

Frequently asked questions

Does it work on reflective products like glass or metal?

Auto chooses the available removal route. Choose an explicit model in Advanced settings when you need manual edge controls. Select a compatible explicit model before enabling Alpha Matting. The Portrait preset already selects birefnet-portrait and enables the current 240/10/10 settings.

Will it remove the contact shadow under the product?

A contact shadow may be removed, partially retained, or altered with the background. Inspect the preview; add a replacement shadow in an external editor if needed.

Is the output good enough for Amazon's main-image policy?

The Product preset creates a pure-white canvas; review the current marketplace policy and the complete image before publishing. Choose #ffffff for a pure-white background. The Product preset also uses a centered 2000 × 2000 square canvas with a 10% target margin.

What if the AI cuts off part of the product?

Auto chooses the available removal route. Choose an explicit model in Advanced settings when you need manual edge controls. Try an explicit model in Advanced settings and inspect the result.

How many product photos can I process for free?

Three images per day for free, refreshed at 00:00 UTC. A pack of 100 credits is $4.99 one-time and never expires — useful if you're listing dozens of SKUs in a session.

Can I use the cutouts commercially?

You are responsible for confirming that you have the rights needed for your images and intended use. Uploads may use short-lived VPS storage and are deleted after processing or expiry cleanup.

Will it handle multiple products in one photo?

The model treats everything non-background as the subject. If you only want one item isolated, crop the photo first. Download the mask for use in an external editor.

Related tools

Ready to remove some backgrounds?

Three free runs every day, then 100 credits for $4.99. No signup, no watermark.

Try the background remover

Free daily AI background removal. Processing time varies with image size, model, provider, and current load.